What Is Intent Data, and What Should You Do With It?
You and your salespeople need all the help they can get to get leads that can be converted into business. As such, you can’t afford...
Tapping Into the Power of Video Marketing
Videos can be a great way to market your cleaning and restoration company—but they can also be scary to create! How can you get over...
3 Recipes for Marketing Failure
Sometimes success requires a paradigm mind shift and an alternative point of view—looking not only at what can bring success, but also what can mean...
When Roaches Raid
Roaches—no one likes them. They can destroy your facility’s image and introduce health issues, and once they show up, getting rid of them is no...
January/February Edition of ISSA Today Now Online
The January/February edition of ISSA Today—now available in digital format for your desktop, smartphone, or tablet―helps you stay up to date on the latest cleaning...
How AI Chat Bots Are Reshaping the Cleaning and Restoration Industries
More and more, artificial intelligence (AI) is proving itself as a powerful, positive force for businesses—and that includes cleaning and restoration companies. On this episode...
SouthernCAT Announces Appointment of Director of Restoration
Restoration company SouthernCAT, Inc., recently announced the appointment of Sara Raley as director of restoration. Raley’s responsibilities will include invoicing, client/carrier communications, strategic planning, regulatory...
IICRC Mold Remediation Standard Now Available for Public Review
The Institute of Inspection Cleaning and Restoration Certification (IICRC) has opened a second round of public review for the IICRC S520 Standard for Professional Mold Remediation. The...
Connecting Restoration Contractors and Insurance Companies
Building a bridge between restoration businesses and insurance companies appears to be a never-ending challenge. What can be done to connect the two industries in...
Violand Management Associates Hires New Business Development Advisor
Violand Management Associates, an advisory company serving restoration, plumbing, and other direct labor service businesses, has hired Kelley Dolan as their newest business development advisor....
