Carpet Deodorizers and Why to Avoid Them [Video]
NORTHBROOK, Ill.—April 15, 2021—In this edition of Straight Talk! with Jeff Cross, Mark Violand, an IICRC Senior Carpet Inspector and an Approved Instructor, discusses concerns...
Smells Sell—But at the Cost of Carpet Health
By Mark Violand Whether it’s apple pie, lavender, ocean breeze, or pumpkin spice, we all have a favorite fragrance. What method do you use to...
From Surviving to Thriving Through Soft Skills
By Jon Isaacson This article is a recap of principles we discussed on a recent episode of The DYOJO podcast, the benchmarking survey from Cleanfax...
GBAC Responds to Updated CDC Guidelines for Cleaning and Disinfecting Against COVID-19
NORTHBROOK, Ill.—April 12, 2021—The CDC has updated its guidance on cleaning and disinfecting for COVID-19, relaxing some of its prior recommendations. The new guidelines acknowledge...
Roger Chacko Joins Neighborly as Chief Strategy and Marketing Officer
WACO, Texas—April 9, 2021—Neighborly, the largest home service brand franchisor, recently appointed Roger Chacko to lead its marketing team. Bringing more than 25 years of...
CIRI Webinar Series Explores Cleaning for Health Research
GRANVILLE, Ohio—April 8, 2021—The Cleaning Industry Research Institute (CIRI) will host “Aerosols, Fomites and Indoor Air Quality: What Research Says About the Impact of Cleaning...
Heaven’s Best Partners With FittleBug Scheduling Platform
St. Charles, Ill.—April, 8, 2021—National carpet and upholstery cleaning service Heaven’s Best recently added FittleBug scheduling platform to provide its franchises and their customers with...
Going Green for Stone Restoration and Maintenance
By Frederick M. Hueston Everywhere you look, individuals, government agencies, schools, universities, and even private companies are going green. As we hear news about global...
Registration Open for Cleanfax Marketing Webinar
NORTHBROOK, Ill.—April 6, 2021—Cleanfax will offer a free educational webinar on the 2021 Marketing Blueprint for Cleaning and Restoration. Led by Sonny Ahuja of KiLLitOnLine...
A Look at GBAC and Its Rising Cachet
You’ve likely seen the GBAC acronym for years now and have seen it much more often during the last year as the cleaning industry and...
