Jeff Cross

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odor control

More Than Masking

Removing stubborn odors isn’t just about masking them. For cleaning and restoration professionals, it’s about identifying, isolating, and eliminating the source. Whether it’s pet urine...
AI tools

Practical Uses of AI

Artificial intelligence (AI) is rapidly becoming an indispensable tool for those in the cleaning and restoration industry. AI has something to offer, whether you’re managing...
Unscripted

What Does ‘Clean’ Mean To You?

When most people think about cleanliness, they picture a tidy space that looks and smells fresh. But for professionals in the cleaning and restoration industry,...
RIA’s President Jeff Moore, former president and Carrier Relations Task Force lead Mark Springer, and CEO Kristy Cohen

The Restoration Report: RIA’s Vision for Growth, Ethics, and Unity

In a landmark conversation, three key leaders of the Restoration Industry Association (RIA) laid out with clarity, conviction, and a call to action the outlook...
Hoarding

The Psychology of Hoarding

If you’ve ever responded to a job and found yourself face-to-face with a wall of newspapers, a labyrinth of narrow walkways, or a kitchen that...
IAQ

A Breath of Fresh Revenue

The industry is experiencing a decisive shift—one that connects the industry’s long-standing strengths in carpet cleaning with an urgent public health priority: indoor air quality...
Troy Harrison

Why Your LinkedIn Strategy Is Failing—And How to Fix It Fast

In today’s digital-first world of business, LinkedIn is more than just a professional profile—it’s a prospecting powerhouse. Sales expert Troy Harrison, on a recent episode...
red house

Weak Foundations, Strong Response: Mitigating Storm Damage in Aging Homes

When seasonal storms strike—whether it’s a spring tornado, summer flood, or fall hurricane—they rarely hit homes in perfect condition. In fact, many structures across the...
Robbie Bradshaw

Advocating for an Industry

Robbie Bradshaw’s path to the front lines of industry advocacy wasn’t a straight line—but it was a deliberate one. Raised in Portsmouth, Virginia, Bradshaw’s interest...
First impressions

The First 30 Seconds

Small actions, professionalism, and confidence can win customers over in the first 30 seconds. Kyle Kluth, operations leader at Pinnacle Eco Clean in Rochester, New...

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