Jeff Cross
Jeff Cross is the ISSA media director, with publications that include Cleaning & Maintenance Management, ISSA Today, and Cleanfax magazines. He is the previous owner of a successful cleaning and restoration firm. He also works as a trainer and consultant for business owners, managers, and front-line technicians. He can be reached at [email protected].
ISSA VEO Conference Puts Hispanic Leadership Center Stage In Chicago
The ISSA VEO Conference—Visión, Empeño, Oportunidad—will debut in Chicago on Sept. 29 to 30 with a bilingual program built to turn representation into results. Designed...
Property Insurance Claims
Navigating property insurance claims can be challenging, especially without a clear understanding of the rules and procedures that govern the process. Contractors must have a...
Price, Plan, and Perform
Pricing and project management are two of the most hotly debated topics in the restoration industry. They’re also the most treacherous. Price too low, and...
Smile Power!
Research has shown that smiling impacts our own well-being and also has a contagious effect on those around us. A simple smile can be a...
More Than Masking
Removing stubborn odors isn’t just about masking them. For cleaning and restoration professionals, it’s about identifying, isolating, and eliminating the source. Whether it’s pet urine...
Practical Uses of AI
Artificial intelligence (AI) is rapidly becoming an indispensable tool for those in the cleaning and restoration industry. AI has something to offer, whether you’re managing...
What Does ‘Clean’ Mean To You?
When most people think about cleanliness, they picture a tidy space that looks and smells fresh. But for professionals in the cleaning and restoration industry,...
The Restoration Report: RIA’s Vision for Growth, Ethics, and Unity
In a landmark conversation, three key leaders of the Restoration Industry Association (RIA) laid out with clarity, conviction, and a call to action the outlook...
The Psychology of Hoarding
If you’ve ever responded to a job and found yourself face-to-face with a wall of newspapers, a labyrinth of narrow walkways, or a kitchen that...
A Breath of Fresh Revenue
The industry is experiencing a decisive shift—one that connects the industry’s long-standing strengths in carpet cleaning with an urgent public health priority: indoor air quality...
