Win the Week at ISSA Show North America 2025
If your ISSA Show North America 2025 strategy is “I’m going to walk the floor and hope!” then this episode of Straight Talk! is your upgrade.
Laurie Sewell, the president of ISSA and CEO of Servicon, lays out a simple game-plan that keeps you focused, energized, and selective.
We dig into the themes that actually matter, a buyer’s filter for shiny new tech, and how to turn session takeaways into repeatable systems back home.
We also cover workforce pipelines, international collaboration, and the different plays small teams vs. global enterprises should run. And exhibitors aren’t left out—Sewell shares how to create meaningful engagement.
We wrap with how the show connects to ISSA’s year-round advocacy, standards, and education—so the impact lasts long after Vegas.
This conversation is for all BSCs, in-house teams, distributors, manufacturers, facility leaders—anyone who wants ROI, not just swag.
Learn more and register for ISSA Show North America 2025
For more video content by Cleanfax, check out the Cleanfax Video page and start learning invaluable cleaning and restoration tips today.
Subscribe or update your subscription to Cleanfax.
Become an ISSA member to manage and grow your restoration company
ISSA membership provides unparalleled opportunities to improve your operations, boost your profits, and make valuable connections. Learn more about the benefits that are in store for you as an ISSA member by viewing the ISSA membership form page today!
Jeff Cross
Jeff Cross is the ISSA media director, with publications that include Cleaning & Maintenance Management, ISSA Today, and Cleanfax magazines. He is the previous owner of a successful cleaning and restoration firm. He also works as a trainer and consultant for business owners, managers, and front-line technicians. He can be reached at [email protected].
Loading ...