Study finds correlation between cleanliness and ethics

info button in four colors

HOUSTON —  A study performed by professors from Rice University, Pennsylvania State University and Arizona State University found that people exposed to uncleanly areas or items are more likely to act immorally, while cleanliness causes people to be more ethical, according to an article from Rice University.

The study, which exposed 600 test subjects from across the country to three experiments, each of which was meant to cause subjects to react with disgust: One had subjects evaluate “unsavory” consumer items; another had them write about a disgusting memory; ant the last had them watch a disgusting scene in a movie.

“When people feel disgusted, they tend to remove themselves from a situation. The instinct is to protect oneself,” Rice Professor Vikas Mittal, one of the study’s coauthors, said of their findings. “People become focused on ‘self’ and they’re less likely to think about other people. Small cheating starts to occur.”

The study also found that cleaning or even thinking about cleaning caused immoral thoughts to dissipate.

“If you can create conditions where people’s disgust is mitigated, you should not see this (unethical) effect,” Mittal added in the article. “One way to mitigate disgust is to make people think about something clean. “

The findings of the study will be published in Organizational Behavior and Human Decision Processes.

For the original article, please click here.

Cleanfax Staff

Cleanfax provides cleaning and restoration professionals with information designed to help them manage and grow their businesses.

Follow Cleanfax Staff

Related Posts

Share This Article

Join Our Newsletter

Expert Videos

Popular Content

CoreLogic

CoreLogic: Spearheading Innovation and Technology in the Restoration Industry

Insurance_Webinar_600x300_CF

Insurance Restoration Strategies Unlocked: How to Identify & Conquer Top Challenges in the Industry

AI sales

Is AI Going to Be the Death of the Salesperson?

Grow your social media

The Digital Marketing Demystified Series—Part 2: Grow Your Business with Social Media

Digital Marketing - Part 1

The Digital Marketing Demystified Series—Part 1: World Class Email Marketing

Polls

As a restoration contractor, does it concern you that some insurance companies are dropping coverage in certain states, such as California and Florida?

View Results

Loading ... Loading ...