The million dollar adjuster
“That adjuster gave us over a million dollars in business last year,” she said to me. I am a “professor of marketing” to insurance adjusters...
The glue that holds it all together
If any of you are at the point of considering whether bringing an office manager or administrative manager into your business is a good idea,...
Taking the (negative) emotion out of selling
Through working closely with salespeople in the restoration industry, I’ve noticed a trait, or lack thereof, that determines whether or not salespeople will excel in...
Air filtration devices
The use of air filtration devices (AFDs) is becoming increasingly common in restoration and cleaning. Their value is particularly critical on jobs that involve high...
Controlling contamination on restoration equipment
Restorers should always be aware of the possibility that their equipment may become dangerously contaminated during a restoration project. If, for instance, an air mover...
Disinfecting and Sanitizing Carpet
Those familiar with the Institute of Inspection, Cleaning and Restoration Certification (IICRC) water damage and remediation standards will quote portions of the standard that say...
The Ultimate Fix for Wicking
Soil wicking is the upward flow of material to the surface of face yarns during a drying process. It may occur, as an overall condition,...
Moisture Meters: 101
Every craftsman needs to have proper tools appropriate to his trade. For the drying technician, this is especially true in regards to moisture meters. These...
Does bonnet cleaning really work?
We have all heard it said, “Bonnet cleaning just grinds the soil into the carpet.” The 20 gallons of very dirty water from about 2,000...
Is Contents Restoration Profitable?
Disaster restoration work is profitable. We all know this. Contents restoration is also profitable, but is often ignored by typical disaster restoration companies who concentrate...
